The L.A.T.E. Ride provides sponsors with efficient and
cost-effective opportunities to reach a large, upscale
audience through the internet, media, collateral and
on-site signage. We can tailor a sponsorship package
to meet your company's marketing goals. Please contact
Nancy Minster Swabb, Ride Director, at email@example.com
for more information and a proposal.
The ride is among the largest bicycling events in
the United States and Chicago's biggest nighttime
bicycle ride! Cyclists ride 25 miles under the moonlight
through the city's downtown, South Loop, Chinatown, and North Side neighborhoods
and along Chicago's spectacular lakefront bicycle
path. They see the best the city has to offer: a stunning
skyline, culture, diverse neighborhoods, nightlife,
architecture and more. They finish along the lakefront
while enjoying the sunrise over Lake Michigan. "It's
like Woodstock on wheels," said one rider. "I love
We have both cash and in-kind sponsorships available,
although some categories have been filled.
Our "Sampling Friend" sponsors receive a very important
ride benefit - exposure among all 9,000 L.A.T.E. Ride
participants through an easy, cost-effective sampling
program! Send us your samples and/or literature in
June or early July 2012 and we'll do everything else!
(We even have refrigerated and freezer warehouses
to accommodate food/beverages products prior to the
ride, and refrigerator and freezer semi-trailer trucks
to transport your product and keep it cold on-site.)
Mobile tours, of course, are welcome too! Products
needed include food and snacks, sample products and
coupons for the goody bags.
The attached proposal
outlines key rider demographics (gender, age, residence,
etc.) and describes the many benefits of sponsorship.